Style research

AMFI Year 1 / Semester 1 / Period 3 (2016/2017)

Amsterdam tribes

Fashion, by definition, is about current habits or style, and expresses "the spirit of the times". Styles always come from somewhere and are linked to people, place and time. As a fashion professional, we are curious and researching, and you must have a sense of style. You must be able to recognize, interpret and renew them.

Amsterdam, a city with 800 years of history, where people with 180 different nationalities live in 97 different neighbourhoods together.

What does that look like? What is now typical "Amsterdam"?
What kind of styles can we distinguish?
And what's up with fashion?



“Silence is only frightening to people who are compulsively verbalizing.”         William S. Burroughs